Kaleidoscope Theatre Group wanted to update their logo but still keep the essence of what had been a much loved original version.
I updated the font to reflect current trends, and widened the colour palette, using a gradient wash across each individual character, whilst retaining the rainbow theme.
Redrawing the theatre icon, I chose to incorporate two smiling faces; this embodies Kaleidoscope's ethos of inclusivity and warmth.
This logo radiates positivity and acceptance, symbolising a community that embraces diversity and welcomes everyone with open arms.
Adobe Illustrator
The designs on this page have all been created using Adobe Illustrator. This may have been for the full design or for elements that have been combined with other software.
Cut out selfie frame
Using Adobe Illustrator, I created this life size selfie frame for use across campus and at events.
Careers Fair Guide
An 80 page fair guide to assist visitors attending the Business, Finance & Languages Fair in Sheffield. The guide contained several different sections including a signposting overview, information and advice, and a detailed A-Z exhibitor list. Guide designed in Adobe InDesign. Icons created in Adobe Illustrator.
Careers Fair Banner
Creation of a large banner image for display outside using Adobe Illustrator. Design had to encompass the promotion of three related events with a call to action directing people to download an app.
Wave magazine
Concept design and branding board for a new surf magazine, created in Adobe InDesign. Icons designed in Adobe Illustrator. Colour overlays added to images in Adobe Photoshop.
Eiffel Tower, Paris
Using the knockout text effect in Adobe Illustrator to combine the two elements of text and imagery together.